DJ Cosmic Kev

Objective

Triangle partnered with an entrepreneur-focused education brand with two core objectives: grow their audience organically and drive consistent sales of their flagship online course. The biggest challenge? Balancing long-term brand growth through content with short-term revenue through course sales—while standing out in a crowded, algorithm-driven space.

The client had great content and a strong offer, but lacked the systems and strategy to scale both visibility and conversions. They needed a partner who could bridge paid traffic, funnel optimization, and automation—all while playing the long game with content.

What We Did

To help the client achieve both reach and revenue, Triangle implemented a full-stack growth system—blending paid ads, viral content strategy, advanced funnel builds, and automation to drive daily traffic, audience growth, and predictable course sales.

Viral Social Media Growth Engine
We launched a structured content strategy focused on short-form virality. Every piece of content was backed by research into audience psychology, hook testing, and platform-native formatting. The result? Videos designed not just to get views, but to grow a loyal, converting audience.

YouTube Algorithm Engineering
Triangle reverse-engineered the YouTube algorithm to amplify reach and visibility. We optimized every title, thumbnail, tag, and upload cadence to align with algorithmic trends—maximizing watch time, click-through rate, and suggested placements.

21x Creative & Targeting Test Process
Using our proven 21x creative testing system (refined over $30M in ad spend), we tested combinations of ad creative, copy, placement, and targeting to find the highest-performing variations. This allowed us to scale spend profitably without audience fatigue or creative burnout.

Custom Funnels Built to Sell
We built high-converting funnels that guided prospects from content to checkout seamlessly. Each step—from the lead magnet to the checkout page—was optimized to drive action, eliminate friction, and increase cart value.

AI-Powered Nurture & Follow-Up
To keep leads warm and moving through the funnel, we deployed custom-built follow-up automations across SMS, email, and retargeting. Every message was personalized based on behavior, and timed perfectly to convert attention into purchase.

Results

• Audience Growth: 12M+ organic views and 200,000+ new followers
• Course Sales: 8x ROAS sustained for the first 6 months
• Content Virality: Videos consistently hit algorithmic discovery across platforms
• Sales Engine: Funnels and automations drove daily sales without live launches

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Timeline

• Results Timeline: 6–12 months
• Milestones:
  • 12M+ organic views
  • 200K followers
  • 8x return on ad spend sustained over 6 months

Client Testimonial

"Peter transformed how we grow and monetize. Their content strategy blew up our audience, and their funnel + automation system sells the course on autopilot. We’ve never seen this level of clarity and control."

— DJ Cosmic Kev

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